Category: Digital Strategy

Hot take: Social media is not a business strategy. It’s a megaphone for the strategy you already have. The Social Media Trap Too many businesses fall into the same trap: they think a few Instagram posts and some Facebook ads will magically generate revenue. Then they’re shocked when their “viral” post gets 500 likes but […]

Let’s start with a harsh truth: 75% of people never scroll past the first page of search results. If your business isn’t ranking there, you basically don’t exist to potential customers. The Google Lottery You’re Not Winning Every day, people in your city are searching for exactly what you offer. Right now. This very second. […]